Our Story
Our Beginnings
The inception of Superkons began more than two years ago.
Being a social media influencer, I had the opportunity to try, test, and review many products. Once they’re empty, I dispose of the packaging, frustrated by seeing the unimaginable amount of single-use plastic used in home and personal care products, with a lot of toxic chemicals and a lack of transparency. None of the products are intended to be reused or repurposed.
For more than two years, we have been conducting extensive research to better understand people’s behavior and addiction to products with plastic bottles or packaging. We’ll relate to storing numerous products under the sink for many years, unpaid attention, and being unaware of the ingredients on the labels. And why get a new plastic bottle each time you purchase home and personal care products?
Why can’t a company change its patterns instead of asking consumers and local governments to act?
Engineers turned entrepreneurs, bringing you Superkons to design and develop great quality products that are circular and sustainable while improving people’s well-being and helping consumers make conscious choices.
– Sreeja Vijjapu
Transition
On a journey of developing a carbon-neutral organization.
Inspiration
To create a strong brand identity inspired from aesthetics, sustainability and Scandinavian minimalism.
Purpose
Creating and developing products that are purposeful, inspirational and habituating conscious consumerism.
“Built on the philosophy of “Prevention is better than Cure”. We fundamentally believe that if a product cannot be reused, or reduced, it shouldn’t be produced. All our products are designed considering this as a norm.”
Probiotic
- Reuse
- Reduce
- Rethink
Mission & Vision
Our mission is to identify the essentials and eliminate the rest while promoting circularity. Aim to facilitate and create climate-smart, & Conscious choices.
Vision on creating a lifestyle motivated to inspire people to make small choices towards reducing their carbon footprint.
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IMPACT
Our purpose is to reduce waste generation, contributing to lower environmental and climate impact. We prioritize mindful studio practices when it comes to water, energy, and material consumption and rightfully measure them in order to actively lower our environmental footprint.
Ensuring we can work together to make a real, meaningful impact and influence the global agenda.
MINIMAL
We believe the fundamental approach to pollution/waste management is to not create any in the first place.
We encourage the “less is more” principle and philosophy of mindful consumption by creating products with long-lasting quality and promoting the reuse of what you have!
SUSTAINABILITY
Our purpose lies in developing products that have a low ecological footprint. From the materials we chose, and ingredients we source, to packaging in recyclable materials we stand for creating low impact for people & the planet.
Source from suppliers whose values align with our own and whose practices prioritize consciousness and long-term care for nature.